Author: bop-admin

The goal of an event planner is always to create a successful and well-attended event that meets the expectations of the client. Here, we have listed six of our essential factors that make events successful.

A CLEAR OBJECTIVE OR GOAL

A successful event starts out with a clear objective or goal. There has to be a precise reason for hosting an event. For example, to promote a product or brand, to educate, to attract clients… Whatever the reason, the objective will remain at the front of every subsequent decision and will help steer the events towards success.

A TARGETED AUDIENCE

Activating an appropriate audience for an event is highly advantageous. Bringing people together with similar interests strengthens the interaction occurring at an event. With an open space for networking, guests will positively keep the day in mind and will look forward to future meetings.

THE VENUE

An event is successful when the location matches the objective and the audience. The interplay of both factors is essential because it creates an atmosphere that can either be open and inviting or rigid and unattractive.

A GREAT TEAM

A well-coordinated team (management, client, staff, suppliers) can ensure success, because even if problems arise, they can be quickly resolved through good partnership and strong communication.

BEING INNOVATIVE

Every event is different. Create a new unique experience for your client and their audience.

FULFILLING CLIENT REQUIREMENTS

Last but not least, the client has a clear-cut image of how the event should take place. The more attention is paid to these wishes the happier the client is and the more successful the event will be.

We are one step closer to guaranteeing an unforgettable event that will serve the purpose it was created for by keeping these aspects in mind. 

(Foto: Photopin)

http://www.cuevadenerja.es/festivales/2015/index.html

Among the many activities and events held during the Starlite Festival in Marbella, Spain, which takes place over the course of one month, is the 2^nd Platino Awards For Ibero-American Cinema.

The second year in a row, Platino is awarding the rapidly growing production and success of Latin American Cinema. It was established in order to introduce and widen the recognition of these films and the talents involved in it throughout Latin America, Spain, Portugal, but also internationally.

One day prior to this year the ceremony that took place on July 18, at the Starlite Headquarters, the Egeda-Fipca collaboration invited its more than 500 guests, many of them, from the 23 Latin American countries, to the Platino Welcome Party in Palmyra, Marbella.

The Platino Award of Honor was presented to actor and director Antonio Banderas was his successful career in which he has taken part in 92 films.

David Bisbal, Miguel Bose, Puerto Rican Luis Fonsi, Rita Moreno and Lucrecia Cuban musically accompanied the gala.

As, “the Platino Awards have become, in just two years, a worldwide reference that serves as a showcase for the industry”, we will see and hear more about it in the future.

The countdown is almost over! Starlite’s legendary open-air amphitheater will again be the home to many top artists this month. This festival has been characterized as “the European reference event in terms of culture and social”.

Each night a new act takes over to astonish the audience. This year stars like Lenny Kravitz, Lionel Richie, Enrique Iglesias, Julio Iglesias, Alejandro Sanz, Julieta Venegas and many, many more will rock the stage. Besides concerts by these internationally well-known artists, Starlite also offers fashion shows, cinema premiers and art exhibitions. For 30 days, staring from tomorrow, Marbella will welcome entrepreneurs, celebrities and people from over 40 different countries to take part in this extraordinary event.

One of the highlights will be the Starlite Gala 2015 on August 9^th,, hosted by Antonio Banderas. It is Spain’s main Charity Gala and is considered “one of the most awaited events of the year”. Funds collected will go towards foundations like Niños en Alegría and Lágrimas y Favores.

http://starlitemarbella.com/en/

How to work in a team and be team-oriented is one of the most important skills for the business world today. From a very young age on we are taught and animated to use the benefits of teamwork to increase productivity, efficiency, and mutually support each other.

Since Teambuilding doesn’t always come naturally, some companies help them selves by organizing or having Teambuilding activities organized for them. These can vary from more serious case-study group-tasks to fun-in-the-sun activities. Whether your strategy is to evaluate current strength and weaknesses in order to increase the groups performance or enjoy a weekend getting to know one another to achieve a friendly, open atmosphere that invites everyone to share their ideas and insight, here are a few things to keep in mind: For your Teambuilding event you need to set a concrete goal, choose the right activity that suits you company best, keep in mind the ideal team size for your business and make the event meaningful.

A company can only profit from supporting and enhancing teamwork. With the help of professionals, like SmartWorks, you can create a teambuilding event customized to the needs and objectives of your company to encourage and strengthen performance.

Read the full article on 4 Tips for Planning Your Next Teambuilding Event here:

http://www.bizbash.com/4-tips-for-planning-your-next-teambuilding-event/new-york/story/30562/#.VZOxce2qqkp

(Foto:Getty Images)

SmartWorks offers its event service for all types of events, including, of course weddings! But why consider a wedding planner?

A wedding celebrates the union of two people in love. It is a magical day where a couple shares their vow and commitment in front of their friends and family.  We believe that that in order to fully enjoy this moment, without worry, a wedding planner is invaluable. And that’s what we are here for! We take care of the organization and pay attention to all the details to make your day a perfect one.

Here you can see one of our recent wedding cakes made out of cheese and decorated with fresh fruits. Very original, but above all, very delicious!

Klick below, to read more about wedding planners and their importance in wedding celebrations. We hope you’ll enjoy it!

http://www.cnbc.com/id/46797144

And don’t forget:

SmartWeddings with SmartWorks

SmartWorks was put in charge of inviting fashion lovers to the Inauguration of the Hoss Intropia Midseason Collection 2015 in Malaga and Marbella.

The famous fashion brand organized the release of their new collection with a simultaneous party in Rome, London and several spanish cities. This after work party was well attended by an exclusive guest list of bloggers, photographers of different local magazines and fashion admirers.

SmartWorks would like to thank everyone for attending!

If you’d like to check out the Midseason collection go to:

http://www.hossintropia.com

SmartWorks took part in the organization of the official Closing Party of the 2015 Malaga Film Festival hosted by H&M.

The Closing Party won over all partygoers with great decorations, excellent music, and a feel good atmosphere throughout the night. SmartWorks contributed with sound, lighting, decor and a fantastic DJ, to ensure full success.

SmartWorks organized Malaga’s 1^st Forum on Alternative Mobility and Road Safety.

Malaga’s Board of Administrative Managers in conjunction with the Directorate-General of Traffic launched this initiative to promote the use of sustainable vehicles to preserve the environment. To achieve this, SmartWorks was put in charge of the entire organization and production of the event that took place last April. Experts from all over Spain attended this meeting to share their knowledge and support for this relevant and important project.

We expect next years 2^nd Forum to experience the same resounding success!

This March, in Ocaña (Toledo), Spain, SmartWorks collaborated in the organization of the 1st Discussion Round on Homemade Bread in Catering.

It is a great initiative that seeks to give bread in Spanish gastronomy the importance it deserves. Cooks, bakers, confectioners and bread lovers from all over Spain joined this mouthwatering get together.  Some of the leading experts, among them, Jesús Monedero, Jordi Morera and Ibán Yarza, shared their experience and their knowledge of preparing bread at its highest quality. Parallel to multiple discussion rounds there was a bread baking competition, awarding the best young bakers in Spain, and several Master-Classes held by the experts, sharing tips and tricks on improving the value of bread in restaurants.

It was a pleasure to have been part of such a great organizational team that made the event a great success for both the audience and the media.

We hope to be a part of it again next year!